{"id":12783,"date":"2025-01-09T09:24:31","date_gmt":"2025-01-09T09:24:31","guid":{"rendered":"https:\/\/spantech.weichie.dev\/cases\/coca-cola-merkactivatie-door-jcdecaux\/"},"modified":"2025-01-09T09:27:43","modified_gmt":"2025-01-09T09:27:43","slug":"coca-cola-merkactivatie-door-jcdecaux","status":"publish","type":"cases","link":"https:\/\/spantech.weichie.dev\/nl\/cases\/coca-cola-merkactivatie-door-jcdecaux\/","title":{"rendered":"Coca-Cola Merkactivatie door JCDecaux"},"content":{"rendered":"\n<p>In het hart van de bruisende kerstmarkt in Brussel werkte Coca-Cola samen met JCDecaux om een magische en meeslepende merkactivatie te cre\u00ebren met behulp van een Viewbox-modulaire structuur. De activatie nodigde bezoekers uit om de wereld van de kerstman binnen te stappen, met de campagneslogan \u201cAnyone Can Be Santa\u201d. In de Viewbox beleefden gasten een interactieve reis, waarbij ze samen met de kerstman een virtuele vlucht over Brussel maakten, cadeaus uitdeelden en de feestvreugde verspreidden.<\/p>\n\n<p>Deze innovatieve installatie toonde de kracht van Viewbox om ruimtes te transformeren tot onvergetelijke ervaringen. Het modulaire ontwerp zorgde voor een naadloze integratie in de feestelijke setting en bood een betoverende mix van premium esthetiek, interactiviteit en storytelling.<\/p>\n\n<figure class=\"wp-block-video\"><video controls=\"\" src=\"https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/Viewbox-JCDecaux-Coca-Cola.mp4\"><\/video><\/figure>\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"12747\" src=\"https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4181-1024x683.jpg\" alt=\"\" class=\"wp-image-12747\" srcset=\"https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4181-1024x683.jpg 1024w, https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4181-300x200.jpg 300w, https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4181-768x512.jpg 768w, https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4181-1536x1024.jpg 1536w, https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4181-2048x1366.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"12717\" src=\"https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4143-1024x683.jpg\" alt=\"\" class=\"wp-image-12717\" srcset=\"https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4143-1024x683.jpg 1024w, https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4143-300x200.jpg 300w, https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4143-768x512.jpg 768w, https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4143-1536x1024.jpg 1536w, https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4143-2048x1366.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"12777\" src=\"https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4257-1024x683.jpg\" alt=\"\" class=\"wp-image-12777\" srcset=\"https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4257-1024x683.jpg 1024w, https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4257-300x200.jpg 300w, https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4257-768x512.jpg 768w, https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4257-1536x1024.jpg 1536w, https:\/\/spantech.weichie.dev\/wp-content\/uploads\/2025\/01\/JulienIvensNZ9_4257-2048x1366.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n  \n  <div class=\"text__cta block__padded bg__white\" id=\"banner-block_156f4c00ef06d9c262b2ad0f776d8355\">\n    <div class=\"container lg\">\n      <div class=\"cta__banner bg__blue\">\n                  <p class=\"cta__text__text\">Ontdek de perfecte oplossing voor je volgende project. Vul het onderstaande formulier in om in contact te komen met onze experts.<\/p>\n        \n                      <\/div>\n    <\/div>\n  <\/div>\n\n\n  <div class=\"form__block block__padded bg__none\">\n    <div class=\"container xl\">\n      <div class=\"contact__form__wrapper\">\n                  <div class=\"text__formatted\">\n            <p><script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script><br \/>\n<script>\n  hbspt.forms.create({\n    region: \"na1\",\n    portalId: \"19969672\",\n    formId: \"108d3e55-3cb9-4360-98e4-f5092dfa689f\"\n  });\n<\/script><\/p>\n          <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>In het hart van de bruisende kerstmarkt in Brussel werkte Coca-Cola samen met JCDecaux om een magische en meeslepende merkactivatie te cre\u00ebren met behulp van een Viewbox-modulaire structuur. De activatie nodigde bezoekers uit om de wereld van de kerstman binnen te stappen, met de campagneslogan \u201cAnyone Can Be Santa\u201d. In de Viewbox beleefden gasten een [&hellip;]<\/p>\n","protected":false},"featured_media":12778,"parent":0,"menu_order":0,"template":"","categories":[65],"tags":[],"class_list":["post-12783","cases","type-cases","status-publish","has-post-thumbnail","hentry","category-entertainment-nl"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Coca-Cola Merkactivatie door JCDecaux - Spantech<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Coca-Cola Merkactivatie door JCDecaux - Spantech\" \/>\n<meta property=\"og:description\" content=\"In het hart van de bruisende kerstmarkt in Brussel werkte Coca-Cola samen met JCDecaux om een magische en meeslepende merkactivatie te cre\u00ebren met behulp van een Viewbox-modulaire structuur. De activatie nodigde bezoekers uit om de wereld van de kerstman binnen te stappen, met de campagneslogan \u201cAnyone Can Be Santa\u201d. 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